Anton Mwewa
Art Director + Photographer
Pooch2.JPG

Walmart

 

Walmart
Pooch Truck

To launch Walmart's Pure Balance brand of dog food in Canada, we designed and built a running food truck for dogs, dubbed the Pooch Truck. Then, we drove it to Woofstock - North America's largest dog festival with more than 200,000 attendees and 150,000 dogs – and served up samples with the first-ever premium food truck for dogs.

Creative Directors: Ryan Spelliscy / Jed Churcher
Copywriter: Alec Carluen